Market Research · Panels · Fieldwork

High-quality B2B, B2C, and Healthcare samples— delivered with speed and precision.

The Gen Research is a full-service market research partner specializing in hard-to-reach audiences, rigorous quality controls, and decision-ready insights. From targeting to translation and from feasibility to final report, our team delivers outcomes stakeholders trust.

🌍 Global reach
🛡️ Fraud defense
⏱️ 24–72h turnarounds

Services aligned to your decisions

From sample-only to end-to-end studies, we help teams validate product, optimize messaging, and quantify opportunity—while protecting data quality at every step.

B2B Samples

Decision-makers, ITDMs, HR, Finance & more

Access niche professionals and enterprise decision-makers across industries and company sizes. Rigorous screening, role validation, and geo/device checks ensure authentic B2B completes.

  • ITDMs, Dev/Cloud, Cybersecurity, SaaS buyers
  • LOB: HR, Finance, Marketing, Operations
  • Firmographics: size, revenue, region, tech stack
B2C Samples

Consumers at scale with precise targeting

From nationally representative to niche segments, we deploy multi-source recruitment, dedupe, and fraud defenses to keep your sample clean and balanced.

  • NatRep, Gen Z, high-income, early adopters
  • Behavioral + interest overlays, app usage
  • Quota and incidence management
Healthcare

HCP, Patients, and Healthcare decision units

Reach Physicians, Nurses, Admins and verified patients with IRB-ready workflows, HIPAA-aware handling, and medical license verification where applicable.

  • HCP: PCP, Specialists, Nurses, Pharmacists
  • Patients: diagnosed, caregiver, rare diseases
  • Payer & hospital admin decision-makers
Fieldwork

Full-service field & project management

Questionnaire review, programming, translations, sampling, quotas, and live progress monitoring—all managed by a dedicated PM team.

  • Qual & quant, CATI/CAWI, IDIs, communities
  • Translations & localization in 40+ languages
  • Real-time dashboards & daily status
Data Quality

Multi-layer verification and fraud defense

We combine digital fingerprinting, geo/device checks, honeypots, attention gates, open-end NLP, and panel dedupe to maintain integrity.

  • IP/device clustering and velocity checks
  • Logic traps, red herrings, speeders, straight-liners
  • Open-end analysis, profanity & AI text filters
Insights

Dashboards and decision-ready deliverables

From crosstabs to executive summaries and charts, we synthesize findings so business and clinical teams can move quickly.

  • Crosstabs, weighting, significance testing
  • Visual summaries for non-research audiences
  • Optional workshop readouts

Core capabilities

Built for reliability—from feasibility to final data.

Smart feasibility Incidence modeling, timelines, and risk flags before launch
Targeting precision Firmographic, technographic, and clinical verification layers
Quality firewall Digital fingerprinting, honeypots, attention gates
Transparent delivery Dashboards, daily status, and audit-ready documentation

Start a project

Request feasibility, timelines, and pricing. Our team responds within one business day.

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